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Posted by on Sep 2, 2013 in Articles |

Cartoon Characters in Logo Design

Cartoon Characters in Logo Design

Illustrative logo design is an important area of professional graphic design, and it is considered one of the most effective ways of creating logo design. The most important factor in genuine logo design is its lucidity, and good cartoon logos are extremely expressive and can convey messages easily and strikingly. Cartoons communicate everything clearly, without misunderstandings, because they are exaggerated and emblematic. Today, many businesses have a cartoon figure in their logo design, irrespectively of their target market’s age range. Naturally, children love colorful drawings and playful characters, but the colors and techniques used by cartoonists may impress any person of any age group. Using a cartoon logo is a good way to illustrate a company’s philosophy, or popularize a product. It can emphasize, represent, or even modify the image of a company. There are some exceptions, but it can work for most of the companies. But why are cartoons so impressive? It is because they stimulate positive feelings in us. People like to remember the pleasant memories of...

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Posted by on Jul 5, 2013 in Articles |

What Makes a Captivating Logo Design?

Your logo is one of the most important factors for your business when it comes to bring remembered by your customers. Of course, you must provide quality products or services, but even that may not help your customers remember the name of your company. A captivating logo that stands out against the competition is the answer. What Is A Logo? A logo is really nothing more than the identity of your business often referred to as brand identity. This is the image, symbols, or design that identifies your business that is used on letterheads, signs, websites, and other advertising items such as pens, t-shirts, and coffee cups. What is the true purpose of a company logo? The logo will often put an image with your business. As soon as your customers see your logo, they should be able to know what your company is about and its purpose. Your logo should allow those seeing your brand know what they can expect from your business. What makes a logo stand...

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Posted by on Jun 20, 2013 in Articles |

Importance of Custom Logo Design

Whether you have been in business for years or just starting out, your logo is an extension of your business and will be what customers will remember. You may have provided excellent service for years but with more and more companies opening up bringing you more competition, you need an edge to ensure that your current customers and potential ones are not lured away by a pretty face, so to speak. A custom logo design is the answer to standing out against the competition even if you are just opening your doors for the first time. The only thing you must remember is that you must have a custom logo if you truly want to stand out. Let’s say you have a lawns service and the name of your company is Brown’s Lawns. Do you really think that just by putting up a sign with your name and using plain business cards is going to help potential customers remember you among all the other lawn care services in your...

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Posted by on Jun 20, 2013 in Articles |

Ability to Print your Logo Design

A logo design is so much more than just a sign at the front of your store. However, when it comes to placing that same logo on your website, letterhead, or advertising material you must have specific formats in order for the logo to look awesome and convey your message. The main reason to choose a highly qualified logo design company is that your logo is going to have to be created in different formats as well as be created perfectly in order to fit all the ways you will desire to use in the coming years. When you contact a professional logo design company such as Unicorn Logo Design, you have the expertise of a winning team that understand the importance of creating your business logo in different formats and even explaining to how to use the formats so you can print your logo on various objects. If you have created your own logo, you may find it is too tall or too wide and may not print...

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Posted by on Apr 24, 2013 in Articles |

Logo Design for all Businesses

LOGO DESIGN ARTICLES Your image no matter the size of your business is very important. A quality logo design will give your business the prestige and notoriety that you deserve. Your logo design will be placed on not only your website but on any type of communication from your business such as letterhead, business cards and you can even add the logo design on coffee cups or other merchandise to give to your clients. The logo design should re-enforce your company’s image along with the your attitude, whether you are a large industry giant or a small town bed and breakfast that image needs to be shown in your logo design. When potential clients see your logo you want them to see the image that you desire to convey. Do you want your logo design to state all business, fun times, informational, or just plain and simple? No matter what your company’s image you need it to be shown in your logo design. You need your logo design to...

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Posted by on Apr 24, 2013 in Articles |

Types of Logo Designs

LOGO DESIGN ARTICLES There are mainly four types of logo designs which include Glyph, Alpha-Glyph, Alphanumeric, and Combination. Deciding which is best for your company’s image may be a hard choice especially if you do not understand what the difference is between the types. Glyph logo design uses icons, symbols, and pictures to convey your company’s images. Examples of this would include a pen for an office supply company and the apple for Apple computers. This is not the most popular because using an image such as this can be very difficult to incorporate into a design that will look great no matter where it is used. Another reason is that it takes a very talented designer to create this type of logo and make it look professional and useable. The Alpha-Glyph logo design usually uses the first letter of the company name. This type of logo design can be seen with companies such as IBM, Oklahoma State University and a few others. This one is similar to the...

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